Presentation and Introduction of the jeweler: " Elmar  Seidler"

Elmar Seidler (1904-1976) began his career as a goldsmith’s apprentice at the age of fourteen, in the town of Konstanz, Germany, where he was born. In 1921, he moved to Munich where he trained with renowned Art Nouveau jeweller, Karl Rothmüller. By 1926, having attained the level of master jeweller, he opened his own store on Schellingstrasse, in Munich. His early training as a goldsmith is undeniable given the attention to finely detailed metal work in his creations. Highly active in the 1930’s, a time in which the Art Deco style was all the rage in Europe, Seidler’s jewels of decidedly ancient Greek and Roman inspiration would have stood out as unique, as they do today.